{"id":224,"date":"2022-12-13T11:03:01","date_gmt":"2022-12-13T11:03:01","guid":{"rendered":"https:\/\/heart-atlas.com\/?p=224"},"modified":"2023-01-30T16:21:00","modified_gmt":"2023-01-30T16:21:00","slug":"adidas","status":"publish","type":"post","link":"https:\/\/heart-atlas.com\/?p=224","title":{"rendered":"Adidas"},"content":{"rendered":"\n<p>Here is a selection of campaigns done mostly in collaboration with TBWA. Our projects together involved a lot of shoe 3D animations, product benefit expressions also known as key visuals for products and in many colorways &amp; edits with motion design.<\/p>\n\n\n\n<p>Role: Line production, assistant production &amp; edit<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p>For this first project I was assisting production and took care of overseeing the 3D modelling of the main product shoe.<\/p>\n\n\n\n<figure class=\"wp-block-embed alignwide is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"SG5_MARCH_S22_SOLARGLIDE_FILM_RET_BOS_NO_URL_45_SECS_16_9\" src=\"https:\/\/player.vimeo.com\/video\/711222374?h=d66fd4a757&amp;dnt=1&amp;app_id=122963\" width=\"750\" height=\"422\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture\" allowfullscreen><\/iframe>\n<\/div><figcaption class=\"wp-element-caption\">Solarglide 5<\/figcaption><\/figure>\n\n\n\n<p>Credits:<br>Creative\/Art Direction:\u00a0Jeff Beukema<br>Production:\u00a0Daan Schraauwers &amp; Enzo Soubra<br>Key Visual:\u00a0Leeza Pritychenko &amp; Luc Nagel<br>3D Modeling and texturing:\u00a0Andrea Philippon &amp; Luis Bermudez<br>3D Animation:\u00a0Roald Van Der Meer<br>Edit: Daan Dominic &amp; Terence Philippe<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p>This Adidas x Disney collection is a tribute to women who set out to control their own future. Make the impossible happen! We were tasked with merging the old nostalgic feeling of the original Bambi movie and bringing it into the future. I assisted production on this project from the shoot, to the world creation to compositing. <\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"655\" data-id=\"482\" src=\"https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_KV_01-1024x655.png\" alt=\"\" class=\"wp-image-482\" srcset=\"https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_KV_01-1024x655.png 1024w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_KV_01-300x192.png 300w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_KV_01-768x492.png 768w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_KV_01-1536x983.png 1536w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_KV_01-2048x1311.png 2048w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_KV_01-1568x1004.png 1568w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"655\" data-id=\"484\" src=\"https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_PINK_FULL-1024x655.png\" alt=\"\" class=\"wp-image-484\" srcset=\"https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_PINK_FULL-1024x655.png 1024w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_PINK_FULL-300x192.png 300w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_PINK_FULL-768x492.png 768w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_PINK_FULL-1536x983.png 1536w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_PINK_FULL-2048x1311.png 2048w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_PINK_FULL-1568x1004.png 1568w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"655\" data-id=\"488\" src=\"https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_YELLOW_TEE-1024x655.png\" alt=\"\" class=\"wp-image-488\" srcset=\"https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_YELLOW_TEE-1024x655.png 1024w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_YELLOW_TEE-300x192.png 300w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_YELLOW_TEE-768x492.png 768w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_YELLOW_TEE-1536x983.png 1536w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_YELLOW_TEE-2048x1311.png 2048w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_YELLOW_TEE-1568x1004.png 1568w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"655\" data-id=\"485\" src=\"https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_PINK_HOODIE-1024x655.png\" alt=\"\" class=\"wp-image-485\" srcset=\"https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_PINK_HOODIE-1024x655.png 1024w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_PINK_HOODIE-300x192.png 300w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_PINK_HOODIE-768x492.png 768w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_PINK_HOODIE-1536x983.png 1536w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_PINK_HOODIE-2048x1311.png 2048w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_PINK_HOODIE-1568x1004.png 1568w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"655\" data-id=\"483\" src=\"https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_KV_02-1024x655.png\" alt=\"\" class=\"wp-image-483\" srcset=\"https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_KV_02-1024x655.png 1024w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_KV_02-300x192.png 300w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_KV_02-768x492.png 768w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_KV_02-1536x983.png 1536w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_KV_02-2048x1311.png 2048w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_KV_02-1568x1004.png 1568w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"655\" data-id=\"486\" src=\"https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_PINK_SWEATSHIRT-1024x655.png\" alt=\"\" class=\"wp-image-486\" srcset=\"https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_PINK_SWEATSHIRT-1024x655.png 1024w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_PINK_SWEATSHIRT-300x192.png 300w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_PINK_SWEATSHIRT-768x492.png 768w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_PINK_SWEATSHIRT-1536x983.png 1536w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_PINK_SWEATSHIRT-2048x1311.png 2048w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_PINK_SWEATSHIRT-1568x1004.png 1568w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"655\" data-id=\"487\" src=\"https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_YELLOW_SWEATSHIRT_NICE_BG_NOMODEL-1024x655.png\" alt=\"\" class=\"wp-image-487\" srcset=\"https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_YELLOW_SWEATSHIRT_NICE_BG_NOMODEL-1024x655.png 1024w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_YELLOW_SWEATSHIRT_NICE_BG_NOMODEL-300x192.png 300w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_YELLOW_SWEATSHIRT_NICE_BG_NOMODEL-768x492.png 768w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_YELLOW_SWEATSHIRT_NICE_BG_NOMODEL-1536x983.png 1536w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_YELLOW_SWEATSHIRT_NICE_BG_NOMODEL-2048x1311.png 2048w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/ADIDAS_DISNEY_BAMBI_STYLEFRAME_YELLOW_SWEATSHIRT_NICE_BG_NOMODEL-1568x1004.png 1568w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<p>Credits:<br>Creative Direction:\u00a0Jeff Beukema &amp;\u00a0Meinke Klein<br>Production:\u00a0Daan Schraauwers &amp; Enzo Soubra<br>3D Design &amp; VFX:\u00a0Terence Philippe, Daan Dominic &amp; Thomas De Rijk<br>Edit &amp; animation:\u00a0Dennis Dean, Terence Philippe &amp; Luc Nagel<br>Photography:\u00a0Meinke Klein<br>Compositing:\u00a0Loupe &amp; Co<br>Chroma Key: Furkan Mumin<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p>The following is part of a larger campaign about the innovative sports bras that Adidas was releasing. This campaign got a lot of attention and censoring due to the main billboards and social media content being of uncovered breast. I took charge of the production of this set of moving posters in a lot of varying formats and versions as well this short edit that I also helped edit.<\/p>\n\n\n\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-video alignwide\"><video height=\"3840\" style=\"aspect-ratio: 3840 \/ 3840;\" width=\"3840\" controls src=\"http:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/SS22_BRA_SKIN_STATEMENT_1_1-1_6_SEC_1.mp4\"><\/video><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-video alignwide\"><video height=\"3840\" style=\"aspect-ratio: 3840 \/ 3840;\" width=\"3840\" controls src=\"http:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/SS22_BRA_SKIN_STATEMENT_2_1-1_6_SEC_1.mp4\"><\/video><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-video alignwide\"><video height=\"3840\" style=\"aspect-ratio: 3840 \/ 3840;\" width=\"3840\" controls src=\"http:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/SS22_BRA_SKIN_STATEMENT_3_1-1_6_SEC_1.mp4\"><\/video><\/figure>\n<\/div>\n<\/div>\n\n\n\n<figure class=\"wp-block-video\"><video height=\"1080\" style=\"aspect-ratio: 1920 \/ 1080;\" width=\"1920\" controls src=\"http:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/SS22_BRA_ANTHEM_FILM_10sec_16x9_MASTER.mp4\"><\/video><\/figure>\n\n\n\n<p>Credits:<br>Edit\/Motion Design &#8211; Daan Dominc (&amp; Enzo Soubra \ud83d\ude42 )<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p>Finally, this Adidas x Australian Open collection is made together with LanzaTech. It turns carbon waste into an amazing moir\u00e9 effect textile, based on a layered optical illusion. The players were shot in celebrations that capture the dynamism and passion behind their play. We\u2019ve created our own moir\u00e9 patterns using layered geometry and these player shots to digitally illustrate the patterns on the product. I was in charge of production for this campaign from concept\/RnD to final delivery.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" data-id=\"504\" src=\"https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/2022_10_28_TSISTIPAS_COMP_003_16x9-1024x576.png\" alt=\"\" class=\"wp-image-504\" srcset=\"https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/2022_10_28_TSISTIPAS_COMP_003_16x9-1024x576.png 1024w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/2022_10_28_TSISTIPAS_COMP_003_16x9-300x169.png 300w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/2022_10_28_TSISTIPAS_COMP_003_16x9-768x432.png 768w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/2022_10_28_TSISTIPAS_COMP_003_16x9-1536x864.png 1536w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/2022_10_28_TSISTIPAS_COMP_003_16x9-2048x1152.png 2048w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/2022_10_28_TSISTIPAS_COMP_003_16x9-1568x882.png 1568w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" data-id=\"498\" src=\"https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/TSISTIPAS_CROP_001-1024x1024.png\" alt=\"\" class=\"wp-image-498\" srcset=\"https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/TSISTIPAS_CROP_001-1024x1024.png 1024w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/TSISTIPAS_CROP_001-300x300.png 300w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/TSISTIPAS_CROP_001-150x150.png 150w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/TSISTIPAS_CROP_001-768x768.png 768w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/TSISTIPAS_CROP_001.png 1428w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" data-id=\"501\" src=\"https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/TSISTIPAS_CROP_007-1024x1024.png\" alt=\"\" class=\"wp-image-501\" srcset=\"https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/TSISTIPAS_CROP_007-1024x1024.png 1024w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/TSISTIPAS_CROP_007-300x300.png 300w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/TSISTIPAS_CROP_007-150x150.png 150w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/TSISTIPAS_CROP_007-768x768.png 768w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/TSISTIPAS_CROP_007.png 1244w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" data-id=\"499\" src=\"https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/TSISTIPAS_CROP_003-1024x1024.png\" alt=\"\" class=\"wp-image-499\" srcset=\"https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/TSISTIPAS_CROP_003-1024x1024.png 1024w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/TSISTIPAS_CROP_003-300x300.png 300w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/TSISTIPAS_CROP_003-150x150.png 150w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/TSISTIPAS_CROP_003-768x768.png 768w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/TSISTIPAS_CROP_003-1536x1536.png 1536w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/TSISTIPAS_CROP_003-1568x1568.png 1568w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/TSISTIPAS_CROP_003.png 1640w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"816\" height=\"815\" data-id=\"502\" src=\"https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/TSISTIPAS_CROP_011.png\" alt=\"\" class=\"wp-image-502\" srcset=\"https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/TSISTIPAS_CROP_011.png 816w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/TSISTIPAS_CROP_011-300x300.png 300w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/TSISTIPAS_CROP_011-150x150.png 150w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/TSISTIPAS_CROP_011-768x767.png 768w\" sizes=\"auto, (max-width: 816px) 100vw, 816px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" data-id=\"500\" src=\"https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/TSISTIPAS_CROP_004-1024x1024.png\" alt=\"\" class=\"wp-image-500\" srcset=\"https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/TSISTIPAS_CROP_004-1024x1024.png 1024w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/TSISTIPAS_CROP_004-300x300.png 300w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/TSISTIPAS_CROP_004-150x150.png 150w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/TSISTIPAS_CROP_004-768x768.png 768w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/TSISTIPAS_CROP_004-1536x1536.png 1536w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/TSISTIPAS_CROP_004-1568x1568.png 1568w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/TSISTIPAS_CROP_004.png 1770w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" data-id=\"503\" src=\"https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/2022_10_26_MUGURUZA_COMP_001_16x9-1024x576.png\" alt=\"\" class=\"wp-image-503\" srcset=\"https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/2022_10_26_MUGURUZA_COMP_001_16x9-1024x576.png 1024w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/2022_10_26_MUGURUZA_COMP_001_16x9-300x169.png 300w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/2022_10_26_MUGURUZA_COMP_001_16x9-768x432.png 768w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/2022_10_26_MUGURUZA_COMP_001_16x9-1536x864.png 1536w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/2022_10_26_MUGURUZA_COMP_001_16x9-2048x1152.png 2048w, https:\/\/heart-atlas.com\/wp-content\/uploads\/2022\/12\/2022_10_26_MUGURUZA_COMP_001_16x9-1568x882.png 1568w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<p>Credits:<br>Production:\u00a0Daan Schraauwers\u00a0&amp;\u00a0Enzo Soubra<br>Creative Direction:\u00a0Jeff Beukema<br>Art Direction:\u00a0Leeza Pritychenko<br>3D &amp; Comp:\u00a0Luka Zabret,\u00a0Luc Nagel &amp;\u00a0Eunju Park<br>Photography: Marcus Smith<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Here is a selection of campaigns done mostly in collaboration with TBWA. Our projects together involved a lot of shoe 3D animations, product benefit expressions also known as key visuals for products and in many colorways &amp; edits with motion design. Role: Line production, assistant production &amp; edit For this first project I was assisting&hellip; <a class=\"more-link\" href=\"https:\/\/heart-atlas.com\/?p=224\">Continue reading <span class=\"screen-reader-text\">Adidas<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"footnotes":""},"categories":[7],"tags":[],"class_list":["post-224","post","type-post","status-publish","format-standard","hentry","category-client-work","entry"],"_links":{"self":[{"href":"https:\/\/heart-atlas.com\/index.php?rest_route=\/wp\/v2\/posts\/224","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/heart-atlas.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/heart-atlas.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/heart-atlas.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/heart-atlas.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=224"}],"version-history":[{"count":5,"href":"https:\/\/heart-atlas.com\/index.php?rest_route=\/wp\/v2\/posts\/224\/revisions"}],"predecessor-version":[{"id":505,"href":"https:\/\/heart-atlas.com\/index.php?rest_route=\/wp\/v2\/posts\/224\/revisions\/505"}],"wp:attachment":[{"href":"https:\/\/heart-atlas.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=224"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/heart-atlas.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=224"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/heart-atlas.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=224"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}